The NFT market welcomes all artists, from world-famous with millions of followers on social media to newcomers with no community. Every day, a large number of creators release their NFT collections or individual artworks. We believe you are a fantastic artist whose works are one-of-a-kind. However, it is not always enough to grab the collectors’ interest.
Why should you begin marketing your NFT Collection?
By promoting your art, you draw the attention of more people who are more likely to spend money on it. Some artists, particularly beginners without a marketing team, simply mint NFTs and stop there. Currently, sales are intertwined with marketing and public relations. So, if you want to make money, you must promote yourself.
Passion and a genuine desire to become a recognized artist are always rewarded. Promotion will benefit both your profit and your personal brand.
By marketing your NFT Project, you can attract the attention of not only collectors, but also other artists with whom you can collaborate in the future.
Here are 6 ways to promote your NFT collection.
Use your social media channels
Social media marketing is a great way to get your name out there. Begin preparing your audience for the release at least two weeks before the release date. The most popular platforms for promoting your drop are Twitter, Instagram, Discord, and Medium.
Make a visually appealing teaser for your NFT project.
The main idea behind teasers is to show what your NFT Project is about while maintaining the intrigue. This type of advertising usually piques the interest of potential collectors, causing them to stay tuned for more information and not miss the release date. Distribute your teaser on social media and provide it to the marketplace for use on its website and social media channels.
Ask your friends and colleagues to support your release
The artist community is usually very supportive. If you ask your art friends and followers to share your NFT project on social media, they would probably share it. When you work together, you will create more buzz around your NFTs and allow them to be seen by more people.
Start a thread on Reddit/Bitcointalk
When it comes to spreading the word about your NFT collection, platforms like Reddit, and Quora can be extremely beneficial. You can start a thread by asking, “What emerging NFT artists do you recommend keeping an eye on?” You can use another account to give links to your drop and tell about yourself as if you were speaking on someone else’s behalf.
It may appear to be a little dishonest. This type of promotion, however, was not invented by us. It is known as crowd-marketing, and it is widely used in advertising.
You can also participate in other discussions if you have something to say. People will remember your name more quickly if it appears frequently across multiple channels.
Promote your NFT collection on theme pages
On Instagram and Twitter, there are several NFT communities that provide some promotion options for NFT art. When it comes to Instagram, they create a post with all of the details of the drop, and feature it on their story, We don’t know what the rates are, but it’s not cheap.
Create a website for your drop
Experiment with various types of promotion, pick the ones that work best for you, and put them into action. May your NFT collections reach as many people as possible, and may the results always exceed your expectations!