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The NFT Collection of The ‘Rick and Morty’ Co-Creator

Art Gobblers

In short

  • Art Gobblers is a collection created by Justin Roiland, a television director and voice actor, with funding from Web3 venture firm Paradigm.
  • Roiland is the co-creator of the popular animated comedy series “Rick and Morty,” which is particularly popular among crypto-natives.
  • According to data from new NFT marketplace Blur, the collection, which was free to mint, has seen over 9,600 ETH (approximately $15 million) in trade volume since minting hours ago on Monday night.
  • The stated goal of Art Gobblers is to create a “decentralized art factory” through the use of NFTs, a GOO token, and community collaboration.
  • Each of the 2,000 NFTs in the collection is intended to function as its own on-chain, transferrable art gallery.

Art Gobblers is a collection created by Justin Roiland, a television director and voice actor, with funding from Web3 venture firm Paradigm. Roiland is the co-creator of the popular animated comedy series “Rick and Morty,” which is particularly popular among crypto-natives. According to data from new NFT marketplace Blur, the collection, which was free to mint, has seen over 9,600 ETH (approximately $15 million) in trade volume since minting hours ago on Monday night. The stated goal of Art Gobblers is to create a “decentralized art factory” through the use of NFTs, a GOO token, and community collaboration.

Art Gobblers Open Sea

Each of the 2,000 NFTs in the collection is intended to function as its own on-chain, transferrable art gallery. NFT owners can “digest” artwork created on the project’s website and add it to their “art bellies,” which become curated collections that are also transferable. Art can be minted using the ERC-20 token GOO, which can be obtained by holding Gobblers. After earning GOO, holders can create “Pages,” which are NFTs that act as blank canvases for holders to digest, trade, or “glaminate” with custom artwork.

The NFTs’ art will be revealed on Tuesday, but holders and non-holders alike can create off-chain art on the project’s website as a preview of what’s to come. According to aggregated data from Blur’s NFT marketplace, the collection has an impressive 11 ETH (around $17,000) floor price at the time of writing. The collection has a royalty rate of 6.9%, and just under half of buyers avoid the royalty fee by purchasing through royalty-free marketplaces such as Blur and X2Y2. According to OpenSea data, the collection is already in the top ten for October sales volume after only one day of trading.

I'm a staff writer for Mintpad, writing about investing, NFTs, markets, news, tech and whatever else falls through the cracks.